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A resource for ClovisFest conversations

Help AI search understand your business.

Make your website clearer to customers and AI search tools like ChatGPT and Gemini. Get six practical checks you can use on your own site.

Free checklist. Just your email. No meeting required.

By selecting this button, you request one email with the checklist and Aaron’s contact details. No newsletter signup. Privacy policy.

Aaron Husak wearing a Sequoia GEO hat

Hi, I’m Aaron.

I’m the founder of Sequoia GEO. If we met at ClovisFest, here’s a face to go with the conversation. This checklist gives you a place to start with your own website, and my contact details if you want to keep talking.

Inside the checklist

Useful changes, not another acronym.

01

Say exactly what you do

Describe your products or services in plain language. Include who they are for, where you work, and how someone can buy or contact you.

02

Answer questions before customers ask

Add useful answers about pricing factors, options, timing, delivery, service areas and what makes your work different. Use real customer questions rather than invented search-volume claims.

03

Show evidence of your work

Share original examples, captioned photos and customer reviews you have permission to publish. Explain the work behind the photo. Keep customer addresses and private details out.

04

Keep your business details consistent

Check your business name, contact details, hours and website link across your site and public business profiles. Correct outdated information.

05

Put important information in readable text

Do not leave your services, prices or contact details only inside an image. Use descriptive headings and working links, and check that the mobile version is usable.

06

Check, record and repeat

Try a customer-style question about your service and area in an AI search tool. Save the exact question, platform, date and answer. A single answer is a snapshot, not a ranking or proof of what all customers see.

These checks improve clarity and search readiness. They do not guarantee placement or recommendations in AI answers.

Keep in touch with Aaron.

I’m Aaron Husak, founder of Sequoia GEO. I help business owners make their websites and marketing more useful. Want a second opinion? Reply to the checklist email with your website link.

Aaron@sequoiageo.com(559) 521-3122Save my contact details

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An independent Sequoia GEO resource. Not an official ClovisFest program or endorsement.